Background:

Food neophobia is the fear of trying new foods. For children it is more prevalent and it creates a gap in experiencing new foods while discovering their nutritional benefits. Our clients who oversee food and nutrition at Texas Public schools wanted to revamp the process and hired us to help them “spruce up” their approach for engaging with school nutritionists.

Solution:
1. Develop a promotional training kit to equip educational consultants, we will draft language to tell the story of how to conduct a taste testing in an elementary setting
2. Produce a training video that shows how simple it is to execute a taste testing in a school setting